UF cautioning players about Jumpman gear

[Courtesy of UAA]

Florida coach Dan Mullen said the program has repeatedly cautioned players about selling Jordan-branded gear, but that the situation is difficult to oversee.

“It’s really hard to monitor, in some ways. It’s a lot of education of our players. It is something we’ve discussed over and over, even before they got a pair of sneakers, we’ve discussed it over and over with them — the responsibilities that they have with it, that comes from that way,” Mullen said. “If you don’t want the shoes, just tell us, we won’t give them to you.”

The potential infraction has made headlines recently as several of the four football programs featuring Jordan-branded gear have come under scrutiny.

After self-reporting the violations to the NCAA, North Carolina announced last week that 13 players will miss games while serving suspensions for selling team-issued shoes. And Michigan coach Jim Harbaugh said he doesn’t expect any Wolverines players to be suspended for selling shoes, saying Monday all shoes issued to players have been accounted for. Harbaugh said any Jumpman-brand Michigan gear sold on the secondary market is due to former players and former assistant coaches initially having access to the gear.

Mullen didn’t delve into specifics about accounting for a student-athlete’s gear, instead stating the program attempts to see the situation from a player’s point of view and educate from their perspective.

“18- to 22-year-olds a lot of times, you’re always trying to view things through their eyes. That would be something when they’re like 60, and they’re sitting there with the grandkids — ‘hey, check out these things, I got this from this bowl game, I got that here’,” Mullen said. “You have some memorabilia and stuff, that type of thing that is kind of cool that they can have that they might not be thinking about right now. It’s something we remind them of. It’s a tough deal. You can make arguments on either side if you want.”

Michigan’s athletic program requires student-athletes sign and return forms that acknowledge any sale of team-issued gear will jeopardize eligibility. Michigan also said the players don’t receive boxes with the gear, and all names and numbers are written on gear before it is issued to a student-athlete.

Regardless of which company is featured on the team-issued gear, the resale of said apparel is hardly new to collegiate athletics.

“I was listening to (former Alabama quarterback) Greg McElroy the other day, right, and he said ‘you gave me a pair of shoes, they’re mine, they’re mine. What I do with them is my business, you gave them to me.’ All right, like, right. Kind of an interesting thought process in it all, but you know we just constantly are educating our guys on, you’re getting this special stuff because it’s memorabilia, you know what i mean?,” Mullen said. “I mean, it’s really cool to have this and wear them. The NCAA rules, if you break the rules, you’re not gonna be able to, we’re gonna take you off the list of getting player exclusive stuff.”


  1. NCAA to athletes– yes, what you are doing could lead to brain damage and an early death or a lifetime spent with agonizing pain in your knees and we are among millions off your sweat, but if you sell a pair of shoes for 200 dollars you will be punished. Because we care about student athletes. We really do. Where would we be without cheap labor?

    • I don’t think anyone is forcing these people to play a dangerous contact sport to earn an expensive degree. They could always get scholarships based on their scholastic abilities, or maybe not.

      • Or, as Leland might say, nobody is forcing them to play an expensive contact support to earn a dangerous degree, either! Then again, I’m still trying to recover from his no comment comment a couple of stories back….I swear, if there was no Leland, we would have to invent him.

        • This reminds me of Wilbur Marshall selling his tickets for ten grand that unravelled the charley Pell era. Obviously not as bad.

          Looks like the gators are managing the risks with the ncaa using sunlight and persuasion. Which looks like a good approach to me. Hopefully I don’t have to eat these words.

  2. For this special stuff there should be a monthly inventory, if you are not willing to be held accountable just decline the stuff. I would have thought last year’s experience would last several years at least. Follow the rules, and if in doubt don’t do it or ask. Sure you might be poor relatively to other students, that won’t last if you play well and be a good Gator and get your degree.

  3. I’m torn on the subject. I played on scholarship. Nothing is given to you. You earn everything. Doing the math, you are below minimum wage when you factor in the amount of time you put in vs the actual cost of the education. That being said, rules are rules, and I never broke them(I never used stolen credit cards, lied to the cops, attacked women, brought fake guns and frying pans to altercations, got foot locker discounts, stole crab legs and soda, yelled obscenities in the student union, etc). I do however have some empathy towards the players point of view. More so because the school and the NCAA are no longer giving mve anything, but I’m still dealing with some injuries sustained while representing both of them for a few years. The rules are there to keep as level of a playing field as possible, considering the resources vary so much from school to school. The NCAA cares about nothing more than making money. They care nothing about the student athletes, but they are a governing body, and a necessary evil. The kids should hold onto the things that they earn. Unfortunately, there is not and never will be a perfect system in place. I’m typing this with my phone, so I apologize if my thoughts are jumbled together and not grammatically correct. Go Gators!

    • Nobody forced you to play D1 sports. You were well aware of potential injuries. The school owes you nothing. As far as being paid below minimum wage? Most of us paid to go to school. We got paid zip! Kids play D1 sports, like football, to get to the next level. A large portion of these “student athletes” wouldn’t sniff a college campus if not for sport. And a lot of these kids could give two cents about wearing their schools colors. They are there to play sports first. Getting an education is an after thought. D1 sports, like football and basketball, make a mockery of higher education. Just make them all semi-pro so everyone can stop crying about the injustice these kids are receiving. If you don’t like the rules then don’t participate.

      • How many of these kids have you spoken with personally? You seem to know everything, as you are painting everyone with the same large brush. If you would have actually read and digested my post, you would have realized that I’m in agreement with following the rules set forth. I was simply looking at the view from multiple perspectives. I haven’t asked for anything from the school or the NCAA, nor will I ever. I was pointing out the well known fact that the NCAA is corrupt, but necessary. I wasn’t forced to play, I did it because I loved playing football. And, I know for a fact, that there are plenty of division 1 athletes who know that they will not turn professional. They are there because they love their sport, and love their school. I know this because I have interacted with hundreds of them, and am still in contact with a lot of them. And make no mistake, the scholarships are earned. As are the shoes, bags, and everything else that is ‘given’ to them(within the rules). I wasn’t paid zip, but I earned everything. If you are so against the student athletes, don’t pay attention. You could start by ignoring websites like gatorsports.com

  4. Typical NCAA hypocrisy – everybody makes big bucks on the shoes except the athletes wearing them. The better the athlete, the more gratuitous TV and other media images of the shoes = more shoes sold. I would love to know how much money the coaches are making on the shoe contracts alone, not to mention the logo’d shirts, hats, sunglasses, etc. If even one cent is paid to a university, athletic department, or staff member because of the logo items, it should NOT be a violation for a player to sell a lousy pair of shoes. In fact, to end the sham and exploitation of the athletes, equipment and apparel should be bought and paid for by the athletic department, and NO logos should be on display. The billboards that coaches, players, and athletic programs in general have become is a pathetic display of “show me the money” that has become an embarrassment to college athletics (e.g. the ridiculous baby poop green lizard scales uniforms that created a spectacle more embarrassing than the performance of the team that wore them, which on second thought might have been a welcome diversion…) I wonder if we will ever be able to just play football and leave the marketing hype behind. Probably never again since ESPN hijacked college football (see “Trophy, Heisman”).

    • So much for the purest form of sports, amateur athletics, huh? The reason I’ve always loved college football and never the NFL, but as Howard Cosell was fond of saying, “…just a shell of (its) former self”.

      • No kidding. One only needs to recall what the post-season bowl games used to be about – football. Now you can’t even tell what or where the bowl game is. They are all just snack food, restaurants, insurance, car parts, department stores, etc…. But judging from the salaries and perks for the bowl game directors and staff (while the vast amount of real work is actually done by unpaid volunteers – sweeet deal!), and the fact that very few students can actually afford tickets, it is not surprising. Just disillusioning (if that’s even a word.) Apparently there is no longer any shame in selling anything to the highest bidder. Oh well, enough grouching – “Here come the Gators!!!!”

  5. To true Trooper. Gator Bowl now Tax Slayer or something. Peach now Chick fil a. Half time report sponsored. Etc. Commercialized to max. While different I still love game and can’t wait for Sept 1. Good things are coming Gator Nation! From GI Just Do It! For 6 🐊🐊🐊🐊🐊🐊🐊🐊 <<minimum number of wins.

          • OK back to 🏈.
            Was reading the ESPN and SI news on UF we are getting no respect from anyone. I actually like that. ESPN has us ranked 5 in their power rankings.
            By this metric SC and LSU are going to be close. What I saw on ESPN SC or one of the shows an analyst said LSU is over rated. I know this isn’t about the Jumpman topic but UGA, LSU and Miss St are the only SEC teams we are facing going ranked. FSU is the non-conf team. So at this point we are scheduled to play 4 ranked teams a Tennessee under new management that almost beat us, a Kentucky that almost clipped us last year, a Missou that clocked us. But we are better this year. I have to believe Mullen and Co are telling the truth in what they are sharing while not revealing too much even if the fan in me wants to know everything.
            1. Alabama
            2. Georgia
            3. Auburn
            4. Mississippi State
            5. Florida
            6. South Carolina
            7. LSU
            8. Texas A&M
            9. Kentucky
            10. Missouri
            11. Ole Miss
            12. Tennessee
            13. Vanderbilt
            14. Arkansas

          • No respect, but what else is new? No matter….that’s motivation to wipe a few smirks off several faces. One, for instance, Miss State.