Video Rodeo adds mini-bookstore

Published: Friday, December 7, 2012 at 1:38 p.m.
Last Modified: Friday, December 7, 2012 at 1:38 p.m.

Local independent movie rental store Video Rodeo will open a micro-store of used contemporary and classic fiction. The Book Nook will be unveiled Friday at the store’s eighth anniversary celebration.


Launch party

Video Rodeo’s eighth birthday and Book Nook launch party will be held at 9 p.m. Friday at 1119 W. University Ave. Visit for more information.

Roger Beebe, owner of Video Rodeo and associate professor of film and media studies at the University of Florida, said he chose the majority of the books, which include classic fiction from Hemingway and Gertrude Stein, along with works from UF’s creative writing department.

“We’re not going to stick any old paperback up there. It has to be a book we really care about. It’s curated in the same way the video store is,” he said.

He said the move to add books for sale is a wise decision financially. The store will house around 450 books, in addition to the already existing 5,000 movies.

“The overhead is just so low,” he said. “The space is already paid for. It’s already staffed. All we’re sacrificing is one little piece of real estate – these shelves.”

Travis Atria of Gainesville has shopped at Video Rodeo for three or four years. He said adding the book nook is a great idea since the store’s client base is interested in older media.

“I love books, especially old ones, and if there is anything that could make that store cooler, this is it,” he said. “I can guarantee I will be spending more money there because of the Book Nook. I plan on using the same strategy for the books as I do for the movies -- let the store speak to me. It's like a game of Russian roulette where every outcome is good.”

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