Local firms hard at work in Clay County’s ‘Extreme Makeover’

Published: Thursday, January 13, 2011 at 5:31 p.m.
Last Modified: Thursday, January 13, 2011 at 5:31 p.m.

An established construction company and a student-founded cleaning service are just two of the businesses that have been contracted for the upcoming episode of “Extreme Makeover: Home Edition” in Clay County.


Alachua County sponsors
of ‘Extreme Makeover’ in Clay County

- ADORE Weddings and Events
- Advanst Technologies
- ARK Remodeling and Construction
- Marketing Mud: It Sticks!
- Platinum Digital Video
- Russell Martin Photography
- Sofia’s Granite
- Student Maid: Cleaning with Class
- The Grande Event
- The Law Office of Silverman, Vorhis and Doan

While both have volunteered their time and effort to help a deserving family, they will hopefully be able to use this experience as a learning and bonding experience.

“It definitely makes your business a little bit more recognizable, but it’s definitely something we do for more than just the recognition and the advertisement,” said April Strickland, chief financial officer and manager of ARK Remodeling and Construction.

ARK worked on the rebuild of the Wagstaff family home in a December 2009 edition of “Extreme Makeover” and was asked to be a co-builder for the Clay County home, which will be rebuilt the week of Jan. 24.

“We’re willing to take any and all help, because we can’t do it without a few thousand people,” Strickland said.

While the majority of the companies are out of Clay County, Strickland said about 10 to 15 percent will be out of Alachua County.

“We’re really looking forward to it and seeing a lot of old faces and a lot of new ones,” Strickland said.

One of the new faces is Student Maid: Cleaning with Class. Kristen Hadeed began a one-woman cleaning service when she was a junior at the University of Florida. Two years later, she has upward of 200 employees during the summer, all of whom a, she sare students with at least a 3.5 GPA, she said. In October 2010, the Gainesville Area Chamber of Commerce awarded her the Leading Women’s Enterprise Award in recognition of her booming business.

“As a business owner, it was an exciting personal achievement,” Hadeed said. “But we really are a team, and our team made it happen.”

Hadeed said she has worked with ARK before, and they approached her about a month ago about volunteering for “Extreme Makeover.”

“I knew it was something everyone would enjoy doing and feel good about doing,” Hadeed said. “It’s just nice to see a lot of young people who are eager to help the community.”

“It’s going to be a lot of work,” Hadeed said. “We’re going to have to have teamwork to have it done in time.”

While cleaning teams normally work in groups of two or three, Hadeed said at least 30 employees will be involved. The cleaning company is halting regular business for two days in order to travel and stay near the location, which has not yet been revealed.

Student Maid raised $1,000 in the first week and is trying to raise another $2,000 to cover travel expenses, and any extra will go toward supplies since everything is donated to the show.

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