Subject of 'Roger & Me' dies


Published: Saturday, December 1, 2007 at 6:01 a.m.
Last Modified: Friday, November 30, 2007 at 9:24 p.m.

DETROIT - Roger B. Smith, who led General Motors Corp. in the 1980s and was the subject of Michael Moore's searing documentary "Roger & Me,'' has died, the automaker said Friday. He was 82.

Smith died Thursday in the Detroit area after a brief illness that GM did not identify.

He was appointed chairman and chief executive on Jan. 1, 1981, and led the world's largest automaker until his retirement on July 31, 1990.

With Japanese automakers gaining momentum in the U.S. as Smith's tenure began, he responded with GM's first front-wheel-drive midsize cars. He also formed a controversial joint venture with Toyota Motor Corp. to manufacture cars in California, created the Saturn small-car brand to fight the imports and acquired Electronic Data Systems and Hughes Aircraft Corp.

"Roger Smith led GM during a period of tremendous innovation in the industry,'' current GM Chairman and CEO Rick Wagoner said in a statement. "He was a leader who knew that we have to accept change, understand change, and learn to make it work for us. Roger was truly a pioneer in the fast-moving global industry that we now take for granted.''

Smith also served GM as an executive vice president and a member of the board of directors beginning in 1974.

Moore has become an Oscar-winning documentary maker, but he became famous with "Roger & Me,'' which explored how GM's plant closings and layoffs affected his hometown of Flint.

The 1989 film chronicles Moore's fruitless attempts to interview Smith about the devastation in Flint.

Smith often faced questions about the documentary, which contained interviews of people who said they lost their homes after GM plant closures in Flint.

One woman said she had to start killing rabbits for food after GM shut down the plants, eliminating 30,000 jobs in the city of 150,000.

"I haven't seen it,'' Smith told reporters shortly after the film was released. "I'm not much for sick humor, and I don't like things that take advantage of poor people.''

Robert Stempel, who succeeded Smith as GM chairman and CEO, said Smith never was bothered by the movie.

"Those things, when you're a CEO, you learn to roll with the punches,'' Stempel said Friday. "You can't let yourself get bruised by that sort of thing. You have to rise above it, and he certainly did.''

Reader comments posted to this article may be published in our print edition. All rights reserved. This copyrighted material may not be re-published without permission. Links are encouraged.

Comments are currently unavailable on this article

▲ Return to Top